Consumer

Overview

Westport Consulting provides a wide array of consulting services to retail food and beverage companies looking to increase profitability, grow their core businesses or expand into new high growth or high margin businesses.

Representative Consumer Projects

Syndicated Multi-Client Studies
Conducted comprehensive study for retail food companies, on an annual basis, of over 130 retail food and beverage categories utilizing our proprietary database. Study includes category market size, growth trends, customer segments, competitor shares and category profitability.

Competitive Analysis
Client action strategies were developed from consulting findings involving the competitor’s financial health, promotional activities, manufacturing, suppliers, sales volume, sales structure and management.

Capital Expenditure Marketing Feasibility Study
Detailed study of potential market size/growth trends by retail product and container type provided critical information for client decision on major capital investment.

Representative Consumer Clients

Abbott Nutrition
Anheuser-Busch
Bush Brothers
Campbell Soup
Chiquita Brands
Clorox
Coca-Cola
ConAgra
Dean Foods
Del Monte
Dole Pkg. Foods
Frito-Lay
General Mills/Pillsbury

Gerber Products
Gruma Corporation
H.J. Heinz
The Hershey Company
Hormel
John Labatt
Kellogg/Keebler
Kraft Foods/Nabisco
Land O’Lakes
Mars, Inc.
Mead Johnson
Minute Maid
Mott’s Inc.

Nestle Foods
Norpac Foods
PepsiCo/Quaker Oats
Procter & Gamble
Rich Products
Ross Products
Safeway
Sara Lee Foods
Sargento Foods
SBA Miller
Seagram Beverage
Starbucks
Unilever Best Foods